AI agents are already shopping and paying on consumers' behalf. Credit is a logical next step.

 This session gets ahead of that future, examining the governance, authentication, and liability questions lenders will need to solve, and the new marketing reality of competing for business when the "customer" evaluating your product is a machine.

• How lenders would need to verify authority when an AI agent seeks credit on a borrower's behalf.
• Who bears liability if an agent initiates a borrowing decision and how to design around that risk today.
• Why identity, consent, and intent become the critical infrastructure of agent-driven credit.
• How lenders start marketing to agents, not just to people, and what that channel might reward.